WordPress Website Design &

Development Services

In Pakistan

THEME DEVELOPMENT

Once the WordPress installation is done, we begin the development of the theme. As our WordPress developers are proficient in developing any theme or building custom design from the scratch.

• • Custom Themes: Creating themes from scratch with HTML, CSS, PHP, and JavaScript.
• • Child Themes: Creating child themes to extend or modify existing themes safely.
• • Template Hierarchy: Understanding and using WordPress’ template files like index.php etc.
• • The Loop: Using WordPress Loop to display posts dynamically.
• • Custom Templates: Making custom page templates for specific pages or post types.
• • Theme Builders: Using theme builders such as Elementor to develop the theme and adding a better UX to your design

FRONT END DEVELOPMENT

With our expertise in front-end development we make sure that your website appears as the benchmark in your business industry. Our front end expertise are as follows

• • HTML/CSS/JS:Building responsive and accessible layouts.
• • Frameworks: Using tools like Bootstrap, Tailwind CSS, or jQuery.
• • Theme Customization: Modifying themes using the Customizer or CSS.
• • AJAX Integration: Making asynchronous calls to load content dynamically.

BACK END DEVELOPMENT

Just like front end, we have complete expertise in developing the backend for all WordPress websites. Here are the features of our backened development:

• • Custom Post Types (CPT): Creating new content types beyond default (Posts, Pages).
• • Custom Taxonomies: Creating custom categories or tags for CPTs.
• • Advanced Custom Fields (ACF): Adding custom fields using plugins or code.
• • Database Queries: Using wp_query, get_posts(), get_users() etc.
• • User Roles & Capabilities: Creating custom roles or modifying permissions.

SITE CUSTOMIZATION

WordPress development is never complete without site customization according to the client’s requirements. This is where we excel in customizing the website

• • Menus & Widgets: Creating and managing menus and widget areas.
• • Customizer API: Allowing users to customize themes through the UI.
• • Gutenberg Blocks: Developing custom blocks using React for the block editor.
• • Elementor: Creating and managing menus and widget areas.
• • Third-Party Plugin Integration: WooCommerce, Yoast SEO, Contact Form 7, etc.

SECURITY & PERFORMANCE

Before the launching of the website we will first make sure that the website is secure from all vulnerabilities and its performance is peak.

• • Security Best Practices:
• • Nonces, sanitization, and validation of user inputs.
• • Disabling XML-RPC, limiting login attempts, etc.

• • Performance Optimization:
• • Caching (object, page, browser).
• • Image optimization.
• • Minification of CSS/JS.
• • Database optimization.

TESTING & DEBUGGING

Once all the security parameters are in place and the website performance has been optimized and everything is approved from the client, we’ll move on to testing and debugging the website before launching & deployment.

• • Debugging Tools: wp_debug, Query Monitor.
• • Unit Testing: Using tools like PHPUnit.
• • Browser Testing: Ensuring cross-browser compatibility.
• • Mobile Responsiveness: Ensuring good UX across devices.
• • Checking Link: Checking if every link is working which can include links on navigation, internal links etc.

DEPLOYMENT & MAINTENANCE

After all is done and everything is approved from the client and our Q/A team, we’ll move on to the deployment of the website. This is how we launch and deploy the website

• • Backing up the new website which is on the staging link
• • Backing up the old website for security reasons
• • Uploading the backed up files of the new website on the server
• • Uploading the files through either Cpanel or FTP
• • Overwriting the old files with the new ones when restoring the new files on the server